Aug 17 2009
What PLR and MRR is
There are lots of products online that you can sell (and allow to be resold, at times) using various licensing rights, and I will tell you about two of them-PLR and MRR.PLR is the abbreviation for private label rights, and MRR is short for master resell rights. So, what do they mean?The MRR product is the more restrictive of the two. You cannot change it in any way, you can’t say you wrote it, and you have no copyright license for it. In general, you can sell the product, and also can allow your buyers to sell the product. They are not allowed to change it in any way, either. So, if you find a great ebook, you can sell it online, and also allow your buyer’s to sell it as well-but only in it’s original form.PLR products, on the other hand, you can almost treat as if you’d written yourself. You can claim you created it, sell resale rights (RR- they can only buy it, but not resell it themselves) and master resell rights (MRR) to the product. With PLR authority, you can change it around, add to it, take parts out, even completely rewrite the whole thing-in which case you’ve significantly altered the product, creating something entirely new, and can claim copyright to it. In it’s original format, as you bought it, you do not have copyright authority.Each of these products can be used in different ways. If you are looking for some quick articles to sell online, MRR products might be best. If, however, you want to take someone else’s basic research and information to create something “in your own words,” you might be better suited looking at PLR products.

